Xinwang wallpaper records the 2017 Beijing Exhibit

2022-07-22
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Xinwang wallpaper, as a senior practitioner focusing on wallpaper for more than 30 years, used more than 100 new products with distinctive personalities to show its answer - using products to achieve brands at this Beijing Exhibition

in the past two years, people who pay attention to the wallpaper industry will find that "brand building" is a hot term, which has become a proposition composition that almost every wallpaper manufacturer needs to answer. Xinwang wallpaper, as a senior practitioner focusing on wallpaper for more than 30 years, used more than 100 new products with distinctive personalities to show its answer - using products to achieve brands at this Beijing Exhibition

▲ there are crowds in front of A12 Xinwang booth in hall E2, and merchants gather.

brand is not a simple symbol. Products, marketing, user experience, and even the personal charm of the founder are all factors that contribute to the success of the brand. Through years of market observation and practice, Xinwang believes that products are the core and soul of brands. Only good products can create brand value and endow the brand with gold content

under the background of industrialization 4.0, what kind of products are good products? Our understanding is: quality + differentiation

Quality

on February 26, Xinwang wallpaper was awarded the title of "2017 top ten brands (production) in China's wallpaper industry" by the wallpaper and wallpaper branch of China Association of building decoration materials. This is the eighth consecutive year that Xinwang wallpaper has won this honor

▲ Mr. Kang Jiaxiang, general manager of Xinwang wallpapers, received the medal

differentiation

products manufactured by the assembly line are increasingly difficult to stimulate consumers' desire to buy. Only by refining the market and focusing on pain points can we create products that impress customers. The popular star in this exhibition - "Yijie" functional wallpaper is such a product

▲ "Yijie" booth is popular

with the acceleration of the pace of life, people are spending less time on home cleaning. Easy to clean, easy to maintain products, just fit the tense pace of modern life. "Yijie" is such a functional non-woven wallpaper. When stains in daily life, such as sauce and oil stains, tea stains, fruit juice stains, and even oil stains, are splashed on "Yijie", they can be easily removed with a gentle wipe, leaving no stains. At the same time, the excellent decorative effect of "Yijie" also meets people's growing aesthetic demand for home furnishings. The superior environmental protection of non-woven wallpaper is also in line with people's pursuit of a green and healthy life

in addition, Xinwang launched mold proof wallpaper, mold proof glue for beauty decorations, Disney authorized series, and youmaster series, which are all new products with distinctive characteristics aimed at the current consumption hot spots in the market. At the exhibition site, it received the attention and welcome of the majority of merchants

▲ Xinwang - mold proof glue for beauty decoration, combined with Xinwang mold proof wallpaper series, brings comprehensive protection against mold and bacteria to the wall

▲ in this exhibition, five Disney authorized series products brought by Xinwang are composed of many Disney classic images and marvel series

▲ the design master Ju bin and Xinwang launched the "between" series, Bring unique new oriental style

▲ Xinwang high-end customization - shuanggong gauze silk wallpaper

▲ Xinwang Yijie series new product - "Chivalry style 10", in which the pad dyeing style wallpaper is refreshing

▲ many new products, dizzying

the collective appearance of more than 100 new products, shows that Xinwang is using a variety of products to inject a continuous stream of gold into the brand. Xinwang wallpaper, shining in the world

郑州尖锐湿疣医院

长沙肿瘤医院

淄博男科医院

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